Purpose and Values

The purpose of the Blue Cross Foundation is to make a healthy difference in people's lives by improving the community conditions that have an impact on the health of children and families. As the philanthropic arm of Blue Cross and Blue Shield of Minnesota, we have the opportunity to address significant influences on health that are beyond the traditional reach of the health care system. Through our work, Blue Cross furthers its social investment as a nonprofit health plan with a unique charter to improve the health of all Minnesotans.

Our goal is to improve the health of Minnesota communities long term and close the health gap that affects many Minnesotans. While Minnesota is one of the healthiest states in the nation, not all Minnesotans share that health — particularly people of color, new Americans and people living in poverty.

Many health problems such as asthma, diabetes and some cancers are strongly associated with poverty, recent immigration to the U.S. and membership in a racial minority group. By partnering to address social determinants of health, we believe we can help close the gap and truly call Minnesota the healthiest state in the nation.

Our values guide our decisions and actions

These values drive our purpose, influence our relationships and guide our practices and programs:

Respect

Treating everyone with integrity and empathy. We encourage diverse perspectives and honor cultural differences. We strive for excellence and equity in all we do.

Accountability

Taking responsibility for our actions and decisions.  We hold ourselves and each other to the highest ethical standards. We are committed to the needs of Minnesota communities.  We recognize the importance of the impact of community conditions on health.

Imagination

Being creative and inventive in our work.  We encourage innovative thinking and co-creating solutions.  We strive to add value through collaboration, and believe the best solutions come from the collective thinking of the community.

Courage

Having the conviction to do the right thing.  We will take a stand on difficult issues even when confronted with adversity or criticism.  We are willing to acknowledge and learn from our mistakes.

The Blue Cross Foundation is a member of the Minnesota Council on Foundations and subscribes to its principles and practices.